What's the solution for how to survive as a struggling musician in the 21rst Century?

According to Wired Magazine editor Kevin Kelly, rather than looking to become the next major-label star, an artist need only find 1,000 true fans -- defined as those who will buy everything produced by the artist. If each 'True Fan' is willing to give up a day's wage ($100) each year to support the artist, then an artist can earn $100,000 / year. Learn more about 1,000 True Fans...

For example, Boston artist Meika Pauley decided to raise money for her latest recording directly from her fans. She created several categories of fan sponsorship: $10 would get you an advance download copy of her new album, while for $1,000 she would arrange to perform in your living room. Meika successfully raised over $16,000 from 300 of her 'True Fans' which entirely paid for her recording project.
Read Meika's full story.

Inspired by Meika Pauley's example, we've developed TUNE YOUR WORLD's Fan-Funded Microfinancing Program to help you fund your music startup costs and engage your own 'True Fans' for a successful music career.

True Fan Marketing Campaign

We want to ensure your success so we've developed a True Fan Marketing Program to make it easy to create and fund an initial $1,000 microfinance project and help you build your base of core fans.

• YOUR TRUE FANS: We will conduct a six-month publicity and artist development campaign enabling you to grow and maintain a collective base of True Fans.
• YOUR CITY GROUP: We will place you together with a group of 10-12 artists of a similar genre and style.
• YOUR COMPILATION CD: We will produce a Tune Your World Compilation CD - selecting one track from each artist in your group - and we'll promote the CD to over 100 radio partners as well as to our hundreds of thousands of online visitors.
• YOUR NATIONAL & INTERNATIONAL MARKETING: We'll build you a set of online marketing tools enabling you to engage your fans and conduct e-commerce.
• YOUR FAN NETWORK: We'll build you your own custom Tune Your World page that will be designed to match your own web site and include your music, videos, your own blog, photos, email, forums and other fan engagement tools
• YOUR DAILY NEWS: You will be featured on your Tune Your World City Group Page. Everything you (and the other members of your group) do will be posted on this page creating dynamic updates for fans who are eager to participate in your local music scene.
• YOUR SHOWCASE: At the end of your six-month campaign you will participate in a one-day festival showcase with the other artists in your group.
• YOUR TELEVISION BROADCAST:  Your Showcase Performance will be videotaped and highlights will be submitted to our partners at National Geographic. Nat Geo Music TV is broadcast in the US via Fox Cable and also in Europe.
• YOUR CITY MUSIC: You will be featured as a musician sponsor of the Berklee City Music Young Musician Education Program.

To Get Started Create Your Profile Page at www.tuneyourworld.com

Learn more about the rest of our True Fan Marketing Tools